Content & Creative Executive

Be Wow Naturally

| Sector Health & Wellness

Key Responsibilities: 

  • Lead creative ideation for song campaigns, building strong, culturally relevant concepts from scratch
  • Create detailed content references for reels, influencer collaborations, and digital assets
  • Ensure all creative output aligns with the artist’s personality, image, and long-term brand value
  • Analyze content performance and pivot creative strategies based on what’s working vs. not working
  • Stay on top of trends, formats, and internet culture, and adapt them to fit the song organically
  • Collaborate closely with the content marketing team for execution, planning, and rollout
  • Identify and suggest the right creators/influencers who can amplify campaign ideas effectively
  • Build creator briefs and content directions to ensure consistency and impact
  • Balance creative storytelling with performance goals (shares, saves, engagement, recall)
  • Bring fresh, out-of-the-box ideas to make songs stand out in a cluttered digital space
  • Develop end-to-end campaign narratives (pre-release, launch, post-release) aligned with the artist’s identity for their music launches
  • Consistently generate viral-first reel ideas tailored for artist profiles while maintaining authenticity and lead this from ideation to execution

Requirements: 

  • 0.6 to 1.5 years of experience working with artists, entertainment or brands
  • Strong creative mindset 
  • Able to work independently and drive campaigns and ideas

 

PARMISH VERMA

  • PLATFORMInstagram
  • TOTAL REACH623K Views
  • Total Likes65.5K Likes