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ROYAL ENFIELD

Royal Enfield captures Punjab’s spirit through the star
power and trendsetting appeal of Parmish Verma and Karan Aujla

Royal Enfield channels Punjab’s love for adventure with Parmish Verma and Karan Aujla. Their energy and influence among young audiences mirror the brand’s legacy of power, performance, and iconic design, making Royal Enfield the ultimate choice for thrill-seekers and style-conscious riders.

WHAT WE HAVE DONE

Freedom. Power. and Strength

Parmish Verma created bold, organic content showcasing Royal Enfield’s adventurous spirit and legacy, while Karan Aujla integrated the brand into his song "At Peace" appealing not just to Punjab, but to audiences across India and globally. Together, they amplified the brand’s presence, catering to adventure-loving riders.

Fuels Your Spirit, With Karan Aujhla And Parmish Verma Leading The Ride.

With this brand campaign, Royal Enfield successfully reinforced its freedom-driven image among the youth, with Parmish Verma and Karan Aujhla amplifying its appeal to a new generation of dynamic, powerful riders.

OUTREACH

Campaign Outreach

PARMISH VERMA

  • PLATFORMInstagram
  • TOTAL REACH1.6M +Views